SPRINGFIELD — On Friday, July 15, the Springfield Central Cultural District (SCCD) will be one of three statewide districts to launch Futurecity Massachusetts, a new approach to transforming cities that puts art, culture, and creativity at the center of redevelopment and revitalization. Futurecity Mass is a joint initiative of the Massachusetts Cultural Council (MCC) and the Boston Foundation.
Futurecity Massachusetts will work with mayors, urban planners, and arts and business leaders in Boston, Worcester, and Springfield on key real-estate projects in state-designated cultural districts in the three cities, targeting areas ready for development and job growth.
It is the first U.S. effort to advance the strategies of Mark Davy and his London-based Futurecity, which has created more than 200 partnerships across the globe that reposition cultural assets from community amenities to marketplace drivers. Futurecity has been immersed in cultural placemaking projects for more than a decade, and Davy believes Futurecity Massachusetts will secure the Commonwealth’s global position as a cultural leader.
Davy will visit Springfield on July 15 to meet and workshop with local cultural and economic-development leaders. He will take knowledge from a walking tour of the Cultural District, an extensive workshop, and a general reception back to his UK team to review. In October, Futurecity will return to present a strategy to the Springfield public. The MCC hopes to eventually expand the program statewide.
A press event will take place at 9:30 a.m. on Friday with Davy, MCC Executive Director Anita Walker, Mayor Domenic Sarno, and SCCD Executive Director Morgan Drewniany on the steps of City Hall. Both press and the general public are invited to attend.
The Springfield Central Cultural District, which encompasses an area of the metro center of Springfield, is membership-based, involving many of the downtown arts institutions. Its mission is to create and sustain a vibrant cultural environment in Springfield.